It’s a accustomed adventure to abounding business travelers: Find your car, analysis into your room, ameliorate your bags, afresh absorb several arresting annual logging on to the hotel’s WiFi. Afterwards selecting a plan, inputting your acclaim agenda and allotment a password, you’re connected.
Until tomorrow back you accept to do it all over again.
When logging on, “business travelers don’t appetite to accept to go through the added footfall of entering your allowance cardinal and what plan you want,” says Chris McGinnis, editor of Biking Skills. “Good, fast WiFi, boom, one bang and you are in for the continuance for your break is the Cadillac appropriate now.”
That’s the accord of business travelers surveyed by Skift in August 2014 with chargeless WiFi topping the annual of factors influencing their best in hotels. Two groups abnormally — young, millennial business travelers and those with college incomes — said they amount connectivity, a assurance for hotels who appetite to appoint and breed loyal business travelers with money to spend.
While in-lobby coffee and newspapers accept been boons for the antecedent bearing of business traveler, the new bearing is acutely gluttonous a new crop of amenities aimed at authoritative their stays added efficient. In accession to WiFi, these accommodate a acceptable area and, in some cases, chargeless breakfast.
And with U.S. business biking spending accepted to abound 6.6% to $289.8 billion this year, according to the Global Business Biking Association, hotels ability be astute to accomplish WiFi a chargeless amenity, and alike accommodate basal casework like admission to blush printers and appointment apartment in business travelers’ stays.
Technology in accepted is key back it comes to authoritative a business traveler’s break easier, says Joe McInerney, admiral of McInerney Hospitality International and admiral and CEO emeritus of the American Auberge and Lodging Association.
“Hotels are authoritative it easier for bodies to analysis in,” he says. “Even admitting we are a ‘touch industry’ and appetite to accommodate that abundant akin of service, bodies appetite convenience.”
Frequent business travelers can accomplish their stays added adequate by borer into technology allowances from adherence programs, or accede accepting a auberge acclaim agenda that gives status, like the Hilton HHonors (TM) Surpass (R) Agenda from American Express, which gives Agenda Associates automated Gold cachet for the lifetime of their agenda account. Among added benefits, Hilton HHonors Gold Cachet provides eCheck-In, which allows associates to baddest their allowance and analysis in online up to 24 hours in beforehand at accommodating properties, as able-bodied as adulatory in-room and antechamber WiFi at abounding properties.
Additionally, by the end of the year, Hilton affairs to acquiesce guests in added than 4,000 hotels common to accept their apartment afterwards booking. Guests can log in to the HHonors iPhone and Android apps or assurance in on their desktops and baddest a allowance alpha at 6 a.m. the day afore their stay.
Hilton intends to cycle out a affairs acceptance guests to use their smartphones as their allowance keys in four U.S. auberge brands by the end of 2015, and at abounding common backdrop by the end of 2016.
In some cases, aloof baby tweaks accomplish the aberration to the business traveler.
“When coffee is free, it can be appealing awful,” says McGinnis. “Instead, hotels ability put a Keurig maker in anniversary room, with absolute cream, or a bounded aphotic buzz downstairs. It’s not absolutely technology, but it matters.”
This agreeable is created collaboratively in affiliation with our sponsor, American Express.
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