WABAN, Mass., Oct. 1, 2018 /PRNewswire/ — Temkin Group appear a new analysis address “Net Promoter Account Benchmark Study, 2018” based on a abstraction of 10,000 U.S. consumers.
Net Promoter Account (NPS) has become a accepted chump acquaintance metric. NPS measures the likelihood of consumers to acclaim a aggregation to their accompany and family, application a scoring ambit from -100 to 100.
With an NPS of 65, USAA’s cyberbanking business becoming the accomplished account in the study. USAA’s allowance business and Navy Federal Acclaim Union followed carefully behind, anniversary earning an NPS of 64. The aing bristles accomplished scoring companies are USAA’s acclaim agenda business, Apple (for computers & tablets), H-E-B, JetBlue, and Southwest Airlines.
Spectrum accustomed an NPS of -16, the everyman account in the study. The aing everyman rated companies are all TV/Internet account providers or utilities: Consolidated Edison of NY, Arizona Power Company, Pacific Gas and Electric, and Cox Communications, and Comcast.
“When acclimated appropriately, Net Promoter Array can accommodate a able adumbration of your accord with customers,” states Bruce Temkin, Managing Partner of Temkin Group. Temkin goes on to say, “Like any chump metric, NPS is alone admired back it’s allotment of a affairs for active improvements.”
Additional highlights from the abstraction include:
p>The 20 industries included in this address are airlines, auto dealers, banks, computer and book makers, acclaim agenda issuers, fast aliment chains, grocery chains, bloom plans, auberge chains, allowance carriers, advance firms, above apparatus & TV makers, bindle commitment services, rental car agencies, retailers, software firms, alive media services, TV and Internet account providers, utilities, and wireless carriers.
The address “Net Promoter Account Benchmark Study, 2018” can be downloaded from the Chump Acquaintance Matters blog, at ExperienceMatters.wordpress.com as able-bodied as from the Temkin Group website, www.TemkinGroup.com.
About Temkin Group: Temkin Group is a arch chump acquaintance research, consulting, and training firm. Many of the world’s better brands await on its insights and admonition to beacon their transformational journeys. Temkin Group combines chump acquaintance anticipation administration with a abysmal compassionate of the dynamics of organizations to advice advance results. Rather than layering on corrective changes, Temkin Group helps companies bury practices aural their ability that appoint the hearts and minds of customers, employees, and partners. For added information, acquaintance Bruce Temkin at 617-916-2075 or accelerate an email to [email protected]
About Bruce Temkin:Bruce Temkin is broadly accustomed as a chump acquaintance abstracted and is Chump Acquaintance Transformist and Managing Partner of Temkin Group. He is additionally the columnist of the actual accepted blog, Chump Acquaintance Matters [®] . Prior to basic Temkin Group, he was a VP at Forrester Analysis for 12 years. Bruce is a awful accepted apostle and consistently quoted in the press. He is additionally the co-founder and Emeritus Chair of the Chump Acquaintance Professionals Association.
Net Promoter Score, Net Promoter, and NPS are registered trademarks of Bain & Company, Satmetrix Systems, and Fred Reichheld.
Chump Acquaintance Matters is a registered brand of Temkin Group.
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SOURCE Temkin Group
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